The brand
Developed by a team of optical professionals, the Pitchounes et Pitchounettes collection stands out for its technical features: shapes, bridges, temples, everything has been designed to meet the specific needs of children from 2 to 6 years old. From an aesthetic point of view, the Pitchounes et Pitchounettes frames focus on details (milling and decoration) in a trendy sportswear spirit.
The collection
Developed by a team of optical professionals, the Pitchounes et Pitchounettes collection stands out for its technical features: shapes, bridges, temples, everything has been designed to meet the specific needs of children from 2 to 6 years old. From an aesthetic point of view, the Pitchounes et Pitchounettes frames focus on details (milling and decoration) in a trendy sportswear spirit.
The campaign
A sportswear theme both in the frames and in this new campaign. The aim of this campaign is to highlight frames designed for sporty, inquisitive and adventurous children who want to discover the world around them.
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